Alif The Digital Marketer

Digital Marketing: The 7 Different Types of Online Marketing. Search Engine Optimization. According to Search Engine Land , SEO stands for “search engine optimization.”. It is the “process of getting ... Search Engine Marketing (SEM) & Pay-Per-Click Advertising (PPC) Content Marketing. According to the Content Marketing Institute , content marketing is “a strategic marketing approach focused on creating and distributing ... Social Media Marketing (SMM) More items   Digital marketing  is an umbrella term that refers to  marketing  with  digital media  on the internet. It’s a  marketing  strategy that uses search engine optimization, content  marketing , social media, email campaigns, and online advertising to promote a brand and bring in more customers to a business.

Digital   marketing  is the  marketing  of goods and services via  digital  technologies. The Internet, for  example , is a type of  digital  technology. However, it is not the only one.  Digital   marketing  also includes  marketing  services and products using display advertising, mobile phones, and other  digital  media. Digital marketing  is a form of direct  marketing  which links consumers with sellers electronically using  interactive technologies  like emails, websites, online forums and newsgroups, interactive television,  mobile communications etcetera